Are you looking for Newsletter services for your business? Email Marketing is the best strategic way to make a connection with your audience, help to build strong relations. And then helping to turn such users into paid clients. Finding the best Email Sender software with all the features within budget is essential for your business success. Also, it’s a tough task to choose the exact best email sender as every email marketing platform has a ton of features.
Don’t worry. In this article, we are going to compare the best email sender services for you and which can help to engage as much as clients.
What Is Email Marketing / Mass Mailing? Why Does It Matter?
It’s an ideal marketing strategy to get your message straight to the people that matter most to your business. It’s useful for an eCommerce business which trying to generate more leads by mass mailing to clients or a blogger who is sending the latest content to your readers.
It is the perfect way to reach your audience after they left your website. Email marketing lands your messages right into the mailboxes of people you want to see it. Those audiences can be part of your outed mailing list or must be bulk list of verified clients by a third party.
Few more reasons to give an email marketing trial
Returning website visitors: The majority of people visiting and abandoning your valuable website never come back. When you build an email list through opt-in forms and create emails, you can connect those people, send relevant content that draws them back to your site.
Loyal Audience/Followers: People who are returning to your website are more likely to become customers than first-time visitors.
Increased revenue: Visitors who make a purchase resulting from email marketing through search and social traffic. So email marketing plays a crucial role in increasing sales.
Choose the Best Email Sender Software
As said earlier, finding the right email sender service is crucial to working out how it fits for your business. That said, just because one service is popular and used by many, doesn’t mean its the right fit for you.
Comparing of one email sender with another is sure to be an overwhelming task, here are the critical aspects of an email marketing service to look out for.
Look for below Essential Things when Choosing the best email sender service:
Easy to use
Email sender service should be easy to use, so one can achieve the best results through their skills for the business
Study about the automation offered by email sender software or read manuals first and go with the one which suits your needs
Some email-sender services are geared towards specific business industries. Eg, CovertKit is best for publishers while Keap is aimed at marketing and sales. If a sender service isn’t aimed at your particular industry, you need to find a solution that’s a fit for your business.
The last main factor is budget, you need to stick with your business at the time of choosing best email sender and need to choose the best sender which fits your requirement. We will compare the best email senders here, so the decision should be easier for you.
7 Best Email Sender Service Providers
Constant Contact – Best overall email sender/newsletter service provider
Sendinblue – Demanding Email Sender for beginners
ConvertKit – Perfect email sender tool for publishers
AWeber – The Most popular email sender software
Mailchimp – Popular email-sender suite of email automation tools
MailerLite – Most affordable newsletter software
Keap – Best email CRM for customer service
Constant Contact is an excellent email sender service for small businesses. It’s easy to use and suitable for all types of industries. So even if you’re a freelancer looking to secure new clients or a fashion retailer want to sell products, it’s got everything you need to improve and grow your business.
This suits the blogger also who is looking to get his first 1,000 subscribers.
It is having 100+ professionally designed email templates, easy to get started quickly. And the clickable drag and drop email builder helps you to build a newsletter within minutes.
Constant Contact features:
Helps to send personalized emails to your mailing list automatically
The mailing list can be uploaded from several places including Outlook, Gmail, and Excel for easy list management
Easy tracking of unsubscribers, inactive email addresses, and bounced emails
Easy heat-tracking feature
Can segment your email lists to improve open rates and clicks
Help to make data-driven decisions based on campaign statistics which you can view in your dashboard
Having excellent customer service in the form of live chat, email, phone support, and forums
Helpful articles on the Constant Contact blog are available
No need for a credit card to give Constant Contact’s 60-day free trial a go. The plans start at $20 per month.
Constant Contact More info can be found here.
Sendinblue deals in both email marketing survive and SMS software, created with ease of use in mind and simplicity. It offers everything you need to develop action-based email newsletters, without getting weighed down with complicated settings.
You can use any of the free responsive newsletter templates to build your emails and customize them with the drag and drop email builder. You can also access the HTML editor to tweak your customized design as well as create custom fields for your email as per your needs.
Sendinblue’s more advanced features:
Help people to receive their emails at the right time with 8 automation workflows
Ability to pick the best times to send your emails to specific subscribers and automate the campaigns.
Having features like real-time statistics, heat mapping, A/B testing, and detailed reports to optimize your campaigns
Customize your transactional emails and send personalized emails to clients
Can send emails via text message with a few easy clicks
Use the lead scoring features to rank your leads and email potential customers
Having live chat software integrated into your account
Sendinblue is having a free plan that provides unlimited storage for your contacts and 300 emails per day. This is ideal for giving the service a try to see if it’s the best solution for your business. The plans start at $23 per month.
Sendinblue’s More info can be found here.
ConvertKit is the ultimate email sender software for bloggers and publishers. It’s designed specifically for creators like podcasters, YouTubers, and so on. It aims to make email marketing as easy as possible, so you can achieve the success you desire for your business brand.
Convertkit is having a variety of customizable templates to create newsletters, signup forms, landing pages etc. The visual automation builder guidance helps you by creating automated email funnels to help move customers through the value journey.
Few Steller features offered with this:
Comes with GDPR compliant forms with built-in lead magnet delivery and custom fields
Helps to increase conversions by segmenting your list and sending targeted, personalized emails
Help to send your latest blog posts via email to your list as soon as you publish
Helps to prevent your emails from landing in spam folders by sending plain text emails
Available with signup forms to encourage subscribers
Having an easy-to-use interface and a clean homepage dashboard
Options of a 14-day free trial, so you can try it before committing to any of their plans. The plans start from $29 per month.
More info can be found here.
AWeber is among the most popular email-sender services around, and it comes with all recommended tools to send newsletters from your business and connect with your audience. It has plenty of pre-built email newsletter templates, and its clickable drag-and-drop email builder makes it easy to create successful campaigns.
You can integrate Aweber with WordPress, your landing page builder, and email opt-in forms with a few clicks. Then you can set up automated email sequences to secure more sales for the business.
Here are some robust features of AWeber:
Helps to organize your emails based on opens or clicks with tags
The vast storage space available with Aweber
Split test available for your emails and subject lines to discover what works best
Helps to deliver targeted emails based on subscriber activity and interests
Blog posts can be automatic to your list of subscribers
An unlimited amount of emails can be sent with Aweber
AWeber offering a 30-day free trial, so you are having much time to test and try. The plans start at $19 per month.
AWeber More info can be found here.
MailChimp is another most popular email send software used by thousands of businesses from bloggers to retailers and marketers. But MailChimp isn’t merely an email sender service provider; it also comes with everything you need to convert website visitors into subscribers and paying customers.
Connecting website to MailChimp is easy and simple, and hundreds of apps can be integrated with Mailchimp. You can easily use their beautiful landing pages, signup forms and templates to convert your visitors.
Some of the key features included in MailChimp:
Works perfectly with popular eCommerce platforms like Magento, WooCommerce, Shopify etc
Targeted emails can be sent by segmenting contacts on your list
Personalize your emails by making use of the merge tags option
One can schedule emails based on the location of users to improve click-throughs
Autoresponder to build automatic emails based on your user behavior
Free trial services for lists of up to 2,000 contacts is available. The Mailchimp plans begin at $10 per month.
MailChimp More info can be found here.
MailerLite is an ideal email sender service that works with a strict budget. It is simple to use but having abilities to give the best results. Mailerlite is having an easy drag and drop email builder. You can also create popup forms, landing pages also can connect with WordPress website. It is having a double opt-in feature which helps to reduce spam contracts.
MailerLite is having some great features:
Helps to display emails on any screen size with mobile-responsive designs
Can help to send personalized emails by segmenting your list with tags
It’s having an easy tracking system
You can configure automatic emails for newly published blog content
It is free for businesses with lists of 1,000 audience contacts and limited up to 1200 email sends per month. The mailerlite plan starts at $10 for the month.
MailerLite more info can be found here.
Keap is CRM (customer relationship management) service with powerful email marketing and automation tools. You can organize your client details at one place with Keap and sync them with Gmail/ Outlook to manage them in a centralized dashboard. Also, its marketing campaign builder lets you easily automate the sales and marketing process which you create.
Features offered with Keap:
Help to set up automatic processes for sending texts and emails to new leads
Helps to make use of powerful templates for emails, quotes, proposals, invoices, and more
Integrates with famous apps you use in your business such as Zapier and WordPress
Its having visualize data, traffic, and conversions in a central analytics dashboard
Keap is offering 14-day free trial and the main plan starts at $79 per month.
Keap More info can be found here.
The best email sender service depends on business needs. Here are our conclusions when comparing the email senders above.
Constant Contact is the best newsletter service provider, out of all the solutions explained in this article. It’s easy for beginners to use, also has a long free trial and powerful automation features.
However, if you want to go with a cheaper and affordable one then MailerLite is a reliable option that includes all the tools you need to send intelligent emails to your list, without the more significant price tag.